Gastblog - Ondernemen... Jouw droom?

Gepost 12/01/2014

Ik ben al geruime tijd zelfstandig ondernemer, in mijn geval ZZP'er. Zeker in deze tijd raak ik regelmatig in gesprek met mensen die me vragen hoe mij dat bevalt, en of het misschien ook iets voor hen zou zijn. Zij zien bepaalde ontwikkelingen in hun bedrijf waar zij weinig invloed op hebben, maar die andersom wél grote invloed op hen zullen hebben. De afweging is dan om (af) te wachten of zelf actie te ondernemen. In deze gesprekken komt het zelfstandig ondernemer zijn of worden als optie langs, vaak met de reden dat men wil stoppen om te gaan doen wat ze écht graag willen, waar hun passie en hun hart ligt. Maar hoe doe je dat? "Moet ik dan een plan maken? Of gewoon stoppen en er voor gáán...?" zijn vragen die dan naar boven komen. Dat laatste is zeker niet aan te raden, en mijn antwoord is dan ook altijd: "Ben je serieus? Ja? Ok! Begin dan met een goed plan!". 


Onderstaande gast-blog - cq. essay - komt van Ben Panning. Ben is "burnout specialist" en helpt mensen om hun passie voor werk weer terug te vinden. Zijn verhaal, en wat hij hierover heeft geleerd, zal je helpen om het daadwerkelijk mogelijk te maken om zoals hij het noemt, “quit without quitting” uit te voeren en daarmee te zien en toetsen of dat werkelijk is wat je wilt voordat je de sprong in het diepe waagt.

Ik heb de tekst bewust in de originele engelse versie gelaten, daarmee is het artikel helemaal authentiek. Ben: aan jou!


"It was finally time for my exodus from Corporate....

  • I built savings to cover a year of expenses to support myself and my family
  • I established a second stream of income from a side business that I was really passionate about
  • I laid out an exciting plan to build up my side business into a full-time gig
  • I grew a supportive network of friends and family
  • I highlighted a specific quit date in red on my calendar
  • I even gave myself extra incentive to quit in the form of a check for $500 written to the campaign of my most hated politician that would be sent directly to him if I didn’t quit by my “quit date”

So my quit date came and went. My friend that held my check sent it off to the worst politician in the world.

I set another quit date; wrote another $500 check. My quit date came and went. He mailed the check again.

I was out $1000, the worst politician in the world was re-elected, and I stayed in Corporate… totally confused about why I’d stalled after building so much momentum to quit.

Quitting is a Roller Coaster Ride

It’s scary and at the same time exhilarating.

When you quit, your Corporate identity and career path are washed away and you’re left with unknown possibilities.

For some, unknown possibilities can be really exciting. But when your life in corporate is built on controlling outcomes, the unknown is incredibly uncomfortable. Even though it can be scary, there’s an intriguing magnetic attraction to it.

There’s a surge of adrenaline. You’re afraid, but you feel more alive than ever. Part of you would rather be back at the mothership, but the new experience awakens something within you. It’s the intense exhilaration of freedom, and as soon as you experience it, you crave more.

You discover your surroundings in an entirely new way resulting in a flood of mentors, books, and experiences to help you find your own path to the freedom promised land. New doors begin to open and opportunities abound from controlling your own schedule, making your own rules, and creating a business on your own terms.

While quitting may sound like the best path for everyone, please recognize that it’s not.

The biggest problem with quitting has been that you really can’t know if it’s right for you until you actually do it — which makes quitting a heck of gamble, and often results in the worst kind of buyer’s remorse you could imagine. It also makes quitting an incredibly risky move (and maybe even a little moronic).

But what if you could experience quitting to see if it’s right for you before you actually do it?

Marrying Someone You’ve Never Met

Quitting your job is a huge decision that can have catastrophic consequences like going broke, losing your friends and family, and destroying that Corporate identity that’s been years in the making.

Quitting a job without tasting freedom first is like:

  • Marrying someone you’ve never met
  • Buying a car without test driving it
  • Purchasing a house without going inside first

When I stared into the quitting abyss for the first time, I felt alone and unprepared. All my friends and family were from a structured, corporate environment.

I’d known plenty of people who talked about quitting, but no one who had actually done it.

In fact, I actually didn’t know anyone personally who was really making it outside the prison walls, so why did I think I’d be any different? I’d been groomed to function at a high level inside the Matrix of Corporate.

Quitting was the equivalent of putting all my chips on a bet where I didn’t know the odds. How could I know if quitting would be worth it?

Eat the Quitting Appetizer

To answer whether quitting would be worth it, I recognized I had to try it first.

To help illustrate this point, consider one of the problems of going to a new, expensive restaurant.

As you sit down at your table, you’re all in for whole she-bang. You’ll order off the menu, you’ll dine, and it all ends with a massive check regardless if you enjoyed your meal or not. Your dinner becomes a sunk cost.

When you quit your job you’re all in too. There’s no turning back and changing your mind. You’re just hoping quitting is worth it, and hope is not a strategy.

Instead of buying the entire quitting meal, first, try the appetizer.

Taste quitting without quitting to see if it’s for you.

How to Simulate the Freedom of Quitting

To taste quitting and determine if it’s right for you, you can create your own quitting simulation.

There are 5 areas where you can experience the freedom of quitting, and explore (and even build) your tolerance for uncertainty, risk, and vulnerability.

By taking bolder actions in your simulation, you’ll get a bigger taste of freedom as well as a more realistic experience of quitting.


Each area represents an aspect of work that’s important in the quitting process. Here they are in ascending levels of action and freedom:

  • Relationships – Creating your community of mentors, teachers, and supporters outside of corporate life.
  • Flow – Controlling your own workflow, and your own to-do list.
  • Space – Designing your own workspace outside of corporate walls.
  • Hours – Developing your own work schedule.
  • Identity – Trying on the identity of an entrepreneur.

7 Strategies to Try Quitting without Quitting

Now, to help you develop your own plan to experience quitting without quitting, I’m sharing my own 7 strategies.

I’ve tried them all, and I can personally vouch for their effectiveness. I’ve ordered them in terms of how much freedom you’ll experience from each (smallest freedom pop to greatest freedom rush).

The closer the action is to unscripted doing, risk taking, and putting yourself out there the more it is like quitting and the bigger the freedom pop.

Check these out, and then apply the appetizer scale below to determine your best next step.

  • Marinate Yourself – When I started down my road to freedom, my problem was that I didn’t know anyone personally who had lived life outside the Corporate confines. It felt like I was pioneering something on my own, and I felt alone and lost. Turns out there are lots of people out there who can be great role models. I marinated myself in freedom by reading about and hanging out with entrepreneurs, freedom teachers, and movement makers and that eventually made me hungry for more. I started by following a few bloggers like Jonathan Mead and the Trailblazer community; then I started identifying people in my local community.
  • Create a Freedom Account – This is a huge deal. When you’ve got a few months of expenses stashed away in the bank, you feel freer at work. If they fired you tomorrow, you know you could survive and bridge yourself to the next gig. You can be bolder with your decision making, take more risks, and say more about what you really think. It makes work much more satisfying when you know your freedom is in the bank.
  • Color Outside the Lines (Without Asking Permission) – You experience freedom by deciding what you want to address at the office and then getting others to join you in making an impact. Start a grass roots movement at the office to inspire. Do this by listening to the griping or by bringing up the elephant in the room that’s plaguing the office. Then offer an idea to solve it and ask others to join you.
  • Take on a Secret Identity – By taking on a secret identity you will see what it’s like outside the confines of Corporate life while still getting your steady paycheck. For me, I took on a secret identity and blogged for a year without anyone knowing who I was. It allowed me to experience running a business and expressing my personal views freely before taking the next step.
  • Work Free (But Not For Free) – It can be a challenge to experience real freedom sitting in your office chair or within a cubicle where everyone can hear your every move. Freedom means you get to work where you want and when you want. Try working from home a few times and see how you like it. I’ve personally amped this up by working from a local coffee shop, the park, and even a bar!
  • Start Your Contingency Plan – Your contingency plan is a business that you start outside of your day job, so you can get hands-on experience in doing what you love and making money doing it. Your contingency is ultimately more valuable than any retirement plan. Your contingency is tied to what you love doing in your spare time and that you’d do for free (although you won’t be). Often times a steady corporate paycheck can help give you funds to start establishing this by hiring a coach or investing in some online learning tools.
  • Get Your First Paying Client – When I landed my first paying client I experienced freedom like I never understood before — I even actually cried. It’s like getting your parking ticket validated on a grand, personal scale. You don’t have to leave Corporate to get your client. You just have to be willing to help someone and negotiate a fair rate and value.

The Quitting Appetizer Scale

Here’s what to do next:
Pick two strategies above and schedule them on your calendar. After you’ve tried them, use this Quitting Appetizer Scale to decide on your next move:

Food Poisoning
Tasting quitting made you sick to your stomach. You actually wanted to vomit. Go back to the mothership. They miss you.

Quitting didn’t taste that good but you recognize that it’s actually good for you (like eating your vegetables). You recognize it’s an acquired taste. Select 2 more strategies from above and see how they sit with your stomach on the next go around. Your system may need some time to acclimate.

Yummy Satisfaction
You enjoyed the appetizer and are intrigued. Schedule and implement all 7 strategies above and see how it impacts your work day. By experiencing more freedom in your work day, you may find yourself getting promoted or experiencing the confidence to transform your current role.

You’ve tasted the appetizer, and now you want the main course and the dessert. You’ve even been back several times and they call your name like Norm from Cheers every time you walk in the door. Time to start putting together your exit strategy. To sustain yourself as you prepare, implement all 7 strategies.

To help in applying these strategies to quit without quitting, here are 2 case studies from some of my clients.

Case Study #1 “Andy” – 15 Minutes to Freedom

My client, Andy, worked for one the top consulting firms in the world.

He had Ivy League credentials and had worked his way up in his firm into a high paying position with huge golden handcuffs.

When we first started working together he wanted to “run from his company like he was running from a fire.” But his fear of what was on the other side of quitting kept him from making any big changes. So we designed a few steps he could take to try quitting without actually quitting.

First he started taking a 15-minute lunch break away from his desk down in the park outside his office. Although he wasn’t ready to give up eating lunch at his desk, he’d set the alarm on his phone to time his moment of freedom, then when the alarm went off he’d go back to work.

These 15 minutes were just the appetizer he needed to get curious about the whole meal. The 15 minutes evolved into an hour and then into working from home one day a week.

His momentum built and he negotiated temporarily going part-time with part-time pay on a project which cut his hours dramatically for 3 months.

These 3 months gave him the biggest dose of freedom in his career. He poured his heart and soul into discovering the best way to kick-start his own business and he knew he was onto something. He negotiated his way onto another part-time project where he was paid less, but had insurance and the possibility of ramping back up to full-time if he needed to.

This entire process lasted just over a year and by the end he was hooked on freedom and knew it was for him. He quit his job and launched his own company with 2 friends.

Case Study #2 ”Kay” – Thumping the Butt

Kay was an HR Director within a large organization.

She was good at her job, but had outgrown her responsibilities. She had always yearned to know what it would be like on the “outside” –but hadn’t been willing to find out. She wanted to get the experience of quitting without quitting because she wasn’t ready to give up her steady paycheck, insurance, and HR career path that she’d developed over the last 2 decades.

Kay hired me to help her explore life on the outside. We worked together to clarify her strengths, values, and passion and then created a plan.

She learned about becoming an entrepreneur, got to know business owners outside of the Corporate world, and began to dream about her own possibilities. But after tasting quitting, she discovered that she wasn’t ready for the emotional roller coaster ride of doing her own thing.

Although she’d decided that the timing on quitting just wasn’t right for her, the experience awakened an entrepreneurial spirit she never knew she had.

By quitting without quitting she got incredible results. She:

  • Found her job satisfying again, like “thumping the butt of a cigarette.”
  • Developed an entrepreneurial spirit within her work day
  • Ultimately got promoted to COO

Turns out quitting without quitting has benefits even if you don’t quit!